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Jakarta 24 Februari 2020 – IndiHome yang merupakan bisnis fixed broadband PT Telkom Indonesia (Persero) Tbk (Telkom) terus bertumbuh sangat pesat dan menutup tahun 2019 dengan sangat baik di mana jumlah pelanggan mencapai tujuh juta dengan pertumbuhan revenue sebesar 48%. Tidak hanya itu, IndiHome juga telah tersedia di 489 dari 514 kota dan
20192020 2021 2025. SNG e-Conomy SEA 2020 v1 9 Indonesia All sectors experienced double-digit Sebanyak 28% penjual digital di Indonesia menyatakan bahwa mereka tidak akan bertahan selama pandemi jika digital marketing dalam 5 tahun ke depan.
DigitalMarket Overview: Indonesia 5 rihts reserved 2018 rost ivan EXECUTIVE SUMMARY Key Findings Chart 1: Top 7 Key findings from report otable trends in the Indonesian digital services market include eponential growth in eCommerce, the fintech market and digital content. In terms of the competitive landscape, the Indonesian telecommunications
JihyeokPark, Managing Director of Nielsen Korea’s E-commerce Team, Jihoon Kim, Managing Director of Marketing Effectivness (MEFF) Team, and Andy Dubickas, Vice President of Global Solution Consulting at Nielsen Visual IQ, held the Global Marketing Conference ‘Digital Marketing Summit 2019’ held at the COEX Grand Ballroom on March 6-8. ‘ and captivated domestic and
Froma study of 1,000 small business owners, email marketing was ranked as the second most effective medium for building brand awareness. (Campaign Monitor, 2019) Email marketing has the highest return on investment for small businesses. (Campaign Monitor, 2019) In the U.S., 21% of email opens happen between 9 a.m. and noon. (Litmus, 2019)
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Lantas untuk tahun 2019, bagaimana digital marketing di tengah perkembangan pasar global yang kian pesat ini? Untuk itu, Garuda Cyber menjelaskan sederet tren digital marketing 2019 yang wajib kamu ketahui We Are Social dan dikutip dari Kata data menunjukkan hasil survei, bahwa terdapat 53 juta orang pengguna aktif di Indonesia. Dalam
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This page contains all the data, insights, and trends you need to help you understand how people in Indonesia use connected devices and services in find our complete Digital 2022 report on Indonesia in the “full report” section below, but let’s start by taking a look at the essential headlines for digital adoption and use in Indonesia this population in 2022Indonesia’s total population was million in January show that Indonesia’s population increased by million + percent between 2021 and percent of Indonesia’s population is female, while percent of the population is the start of 2022, percent of Indonesia’s population lived in urban centres, while percent lived in rural gender data are currently only available for “female” and “male”.Indonesia’s population by age The median age of the population in Indonesia is additional context, here’s a look at how the population in Indonesia breaks down by age group percent of Indonesia’s population is between the ages of 0 and percent of Indonesia’s population is between the ages of 5 and percent of Indonesia’s population is between the ages of 13 and percent of Indonesia’s population is between the ages of 18 and percent of Indonesia’s population is between the ages of 25 and percent of Indonesia’s population is between the ages of 35 and percent of Indonesia’s population is between the ages of 45 and percent of Indonesia’s population is between the ages of 55 and percent of Indonesia’s population is aged 65 and percentages may not sum to 100 percent due to use in Indonesia in 2022There were million internet users in Indonesia in January internet penetration rate stood at percent of the total population at the start of analysis indicates that internet users in Indonesia increased by million + percent between 2021 and perspective, these user figures reveal that million people in Indonesia did not use the internet at the start of 2022, meaning that percent of the population remained offline at the beginning of the issues relating to COVID-19 continue to impact research into internet adoption, so actual internet user figures may be higher than these published numbers suggest see here for further details.For the latest insights into internet adoption and use around the world, follow our regular Global Statshot global see how Indonesia’s current “state of digital” compares with connectivity in other countries by reading our flagship Digital 2022 Global Overview Report, which includes hundreds of slides of global digital data, and our in-depth analysis of what these numbers might mean for you. Internet connection speeds in Indonesia in 2022Data published by Ookla indicate that internet users in Indonesia could have expected the following internet connection speeds at the start of 2022Median mobile internet connection speed via cellular networks fixed internet connection speed data reveals that the median mobile internet connection speed in Indonesia increased by Mbps + percent in the twelve months to the start of Ookla’s data shows that fixed internet connection speeds in Indonesia increased by Mbps + percent during the same media statistics for Indonesia in 2022There were million social media users in Indonesia in January number of social media users in Indonesia at the start of 2022 was equivalent to percent of the total population, but it’s important to note that social media users may not represent unique individuals see our detailed notes on data to learn why.Kepios analysis reveals that social media users in Indonesia increased by 21 million + percent between 2021 and fresh insights our handy social media overview page helps you stay up to date with social media trends, offering essential headlines for social media adoption, as well as the latest user figures for the world’s most widely used social media users in Indonesia in 2022Data published in Meta’s advertising resources indicates that Facebook had million users in Indonesia in early Meta made important changes to the way its advertising resources report audience reach data at the end of 2021 – including making significant revisions to its base audience data for Facebook – so the figures shown here are not directly comparable with figures published in our previous reports. To learn more about these changes, please see this article, as well as our comprehensive notes on company’s revised audience figures mean that Facebook’s ad reach in Indonesia was equivalent to percent of the total population at the start of Facebook restricts the use of its platform to people aged 13 and above, so it’s also worth highlighting that percent of the “eligible” audience in Indonesia uses Facebook in additional context, Facebook’s ad reach in Indonesia was equivalent to percent of the local internet user base regardless of age in January the start of 2022, percent of Facebook’s ad audience in Indonesia was female, while percent was Meta’s advertising resources only publish audience gender data for “female” and “male” for more Facebook stats? Click here to explore our in-depth Facebook data for every country in the users in Indonesia in 2022Updates to Google’s advertising resources indicate that YouTube had million users in Indonesia in early figure means that YouTube’s 2022 ad reach was equivalent to percent of Indonesia’s total population at the start of the put those figures in perspective, YouTube ads reached percent of Indonesia’s total internet user base regardless of age in January that time, percent of YouTube’s ad audience in Indonesia was female, while percent was Google’s advertising resources only publish audience gender data for “female” and “male” more social media numbers? Our platform guides help you make sense of all the latest stats for the world’s biggest social media users in Indonesia in 2022Numbers published in Meta’s advertising tools indicate that Instagram had million users in Indonesia in early figure suggests that Instagram’s ad reach in Indonesia was equivalent to percent of the total population at the start of the Instagram restricts the use of its platform to people aged 13 and above, so it’s helpful to know that percent of the “eligible” audience in Indonesia uses Instagram in also worth noting that Instagram’s ad reach in Indonesia at the start of 2022 was equivalent to percent of the local internet user base regardless of age.In early 2022, percent of Instagram’s ad audience in Indonesia was female, while percent was Meta’s advertising resources only publish audience gender data for “female” and “male” for more Instagram stats? Click here to explore our in-depth Instagram data for every country in the users in Indonesia in 2022Figures published in ByteDance’s advertising resources indicate that TikTok had million users aged 18 and above in Indonesia in early that ByteDance allows marketers to target TikTok ads to users aged 13 and above via its advertising tools, but these tools only show audience data for users aged 18 and context, ByteDance’s figures indicate that TikTok ads reached percent of all adults aged 18 and above in Indonesia at the start of TikTok’s ad reach in Indonesia was equivalent to percent of the local internet user base at the beginning of the year, regardless of early 2022, percent of TikTok’s ad audience in Indonesia was female, while percent was ByteDance’s advertising resources only publish audience gender data for “female” and “male” for more TikTok stats? Click here to explore our in-depth TikTok data for every country in the to stay up to date with digital trends? Our quarterly briefings and custom advisory services help you make sense of all the latest digital trends, enabling you to turn data into insights, action, and results. Learn more at Messenger users in Indonesia in 2022Data published in Meta’s advertising resources indicate that ads on Facebook Messenger reached million users in Indonesia in early Meta made important changes to the way its advertising resources report audience reach data at the end of 2021 – including making significant revisions to its base audience data for Facebook Messenger – so the figures shown here are not directly comparable with figures published in our previous reports. To learn more about these changes, please see this article, as well as our comprehensive notes on company’s revised audience numbers suggest that Facebook Messenger’s ad reach in Indonesia was equivalent to percent of the total population at the start of the Messenger restricts the use of its platform to people aged 13 and above though, so it’s also worth highlighting that ads reach percent of Facebook Messenger’s “eligible” audience in Indonesia in additional context, Facebook Messenger’s ad reach in Indonesia is equivalent to percent of the local internet user base regardless of age.At the start of 2022, percent of Facebook Messenger’s ad audience in Indonesia was female, while percent was Meta’s advertising resources only publish audience gender data for “female” and “male” for more Facebook Messenger stats? Click here to explore our in-depth Facebook Messenger data for every country in the users in Indonesia in 2022Figures published in LinkedIn’s advertising resources indicate that LinkedIn had million “members” in Indonesia in early note that LinkedIn’s advertising tools publish audience reach data based on total registered members, rather than the monthly active users that form the basis of the ad reach figures published by most other social media a result, these LinkedIn figures are not directly comparable with the figures for other social media platforms published on this page, or in our Digital 2022 company’s advertising reach figures suggest that LinkedIn’s audience in Indonesia was equivalent to percent of the total population at the start of restricts the use of its platform to people aged 18 and above though, so it’s also helpful to know that percent of the “eligible” audience in Indonesia uses LinkedIn in additional context, LinkedIn’s ad reach in Indonesia was equivalent to percent of the local internet user base regardless of age at the start of the early 2022, percent of LinkedIn’s ad audience in Indonesia was female, while percent was LinkedIn’s advertising resources only publish audience gender data for “female” and “male” for more LinkedIn stats? Click here to explore our in-depth LinkedIn data for every country in the data for every country on Earth visit our online library to browse all of our reports, including the latest digital data for every country in the world, and more than a decade of historical numbers, trends, and users in Indonesia in 2022Data published in Snap’s advertising resources indicate that Snapchat had million users in Indonesia in early figure means that Snapchat’s ad reach in Indonesia was equivalent to percent of the total population at the start of the Snapchat restricts the use of its platform to people aged 13 and above, so it’s also worth noting that percent of the “eligible” audience in Indonesia uses Snapchat in additional context, Snapchat’s ad reach in Indonesia was equivalent to percent of the local internet user base regardless of age at the start of the early 2022, percent of Snapchat’s ad audience in Indonesia was female, while percent was advertising resources only publish audience gender data for “female” and “male” users, but the figures published for these demographics don’t always add up to the total user figure, so percentages shown here may not sum to 100 for more Snapchat stats? Click here to explore our in-depth Snapchat data for every country in the users in Indonesia in 2022Numbers published in Twitter’s advertising resources indicate that Twitter had million users in Indonesia in early figure means that Twitter’s ad reach in Indonesia was equivalent to percent of the total population at the Twitter restricts the use of its platform to people aged 13 and above, so it may be helpful to know that percent of the “eligible” audience in Indonesia uses Twitter in additional context, Twitter’s ad reach in Indonesia was equivalent to percent of the local internet user base regardless of age at the start of the due to anomalies in the source data, we regret that we’re currently unable to provide insights into Twitter’s ad audience by for more Twitter stats? Click here to explore our in-depth Twitter data for every country in the deeper click here to access all of the reports in our Digital 2022 connections in Indonesia in 2022Data from GSMA Intelligence shows that there were million cellular mobile connections in Indonesia at the start of note that many people around the world make use of more than one mobile connection – for example, they might have one connection for personal use, and another one for work – so it’s not unusual for mobile connection figures to significantly exceed figures for total Intelligence’s numbers indicate that mobile connections in Indonesia were equivalent to percent of the total population in January number of mobile connections in Indonesia increased by 13 million + percent between 2021 and quick stats for other countries? Click here to read our Digital 2022 Country Headlines Report, with essential digital data for every country in the resourcesJust before we get to the full report, here are some suggestions for further reading, which will provide additional context for our full set of Digital 2022 numbers for IndonesiaRead our complete Digital 2022 Global Overview Report to get a comprehensive overview of the “state of digital” around the world in here to see all of the Global Digital Reports we’ve published on Indonesia over the past all of our reports on countries in Southeastern Asia by clicking our complete online reports library to find all of the free! reports in the Global Digital Reports you’d like to receive updates when we publish new reports, click here to sign up for our reportYou’ll find our complete Digital 2022 Indonesia report in the SlideShare embed below click here if that’s not working for you.
Rustantra Fumicko, Head Of Digital Marketing at Indonesian conglomerate Sampoerna, talks about three major trends driving digital marketing strategies as the competition hots up during this ecommerce inflection point. April 17, 2023 Reading Time 5 mins Topics Marketers around the world huddle together in the recession storm. Still, there are economies that are raging forward nudged by the accelerated digitisation brought on by the pandemic. With over 191 million social media users in Indonesia last year, it’s no big surprise that the country’s digital ecosystem is witnessing steady growth from $41 billion in 2019 to$77 billion in 2022. The value is expected to further increase to $130 billion by 2025, driven by ecommerce. The numbers represent a huge potential waiting to be tapped. For instance, Social Bread, a digital marketing marketplace, was launched to help the sea of social media users in the country fulfil their entrepreneurial efforts and level the playing field. The platform is building a differentiated live shopping experience to increase merchants’ sales that is pegged to grow by at least ten times by the end of the year. In the APAC region, the Indonesian retail sector is one of the most promising markets, and businesses are looking to re-evaluate their brand strategy and tech stack to boost the country’s digital ecosystem. We spoke to Rustantra Fumicko, Head Of Digital Marketing at Sampoerna, about the three significant trends driving the digital landscape while catering to the dynamic consumer demands. Audio-based Content Audio content has been on a constant upward trajectory. “Consumers want more audio-based content, and we need to be ready to provide it to them,” agrees Fumicko. Far from radio and podcasts, the future of digital audio advertising belongs to companies that allow businesses to create and publish audio content on their platforms. For instance, an Indonesian audio content startup NOICE launched a creation platform enabling creators to publish audio content directly. Fucmicko also highlights that utilising content optimisation tools for paid media works best. But how does one measure the success of the ad spend? Success metrics “Look for operational/channel metric and business metric to deliver more effectiveness and efficiency aligned with each campaign objective. Also, marketers need to experiment with new ideas to gain valuable learning for future campaign deployment,” says Fucmicko. Marketers can create the right audience profiling, and build a premise segmentation that can be activated through relevant campaigns via intelligent omnichannel strategies. “Digital ad planning and buying will move to more contextual buying. While it is important to develop first party data strategies, each marketer needs to understand their business and consumer, and get a clearer picture of what kind of data they need to capture, and be able to scale,” he adds. Seamless omnichannel services As ecommerce and fintech are gaining more transactions in the country, online transactions across various channels will also increase. Here, a powerful marketing strategy for omnichannel experience becomes crucial. Businesses must also be more effective and efficient while deploying their marketing and advertising campaigns using relevant martech and ad tech tools. Brands that are able to deliver scalable yet targeted communication will come out on the top. “It’s important to build the right portfolio, route to market and optimise your omnichannel marketing strategy while addressing multi-dimensional dynamics and challenges,” says Fumicko. Blibli, an ecommerce platform, recently announced that it would double down on its B2B segment with a more robust omnichannel strategy. Onwards and upwards According to a pwc report, Indonesia’s GDP could increase by $ billion between 2021 and 2025, provided technology such as cloud computing is implemented. Even the government’s active support for the country’s digital infrastructures has created new ways for digital trends. At the 2022 G20 Summit in Indonesia, President Joko Widodo stated that he wants to focus on the digital transformation of the economy through investments in technology such as cloud computing and 5G. To help the government get the digital wagon rolling and achieve its target of digitising 30 million MSMEs by 2024, Grab Indonesia recently inked a partnership with PT SRC Indonesia Sembilan SRCIS. Through this strategic partnership, SRC retail stores can offer third-party delivery services to consumers through the AYO SRC application and expand their delivery coverage using GrabExpress services. McKinsey rightly states, “Businesses in Indonesia need to focus on three primary issues—the scale of the impact of the specific trend, its technical maturity, and the organisational fit of the technology.” Topics About the Author Chandni is an Assistant Editor with a keen interest in customer-obsessed ideas. A journalist by profession and a writer at heart, she is committed to martech and CX content that resonates with readers across More
HootSuite merupakan sebuah situs layanan manajemen konten content management yang menyediakan layanan media daring yang terhubung dengan berbagai situs jejaring sosial seperti Facebook, Youtube, Whatsapp, Fb Messenger, Weixin / Wechat, Instagram, Qq, Qzone, Douyin / Tiktok, Sina Weibo, Twitter, Reddit, Douban, Linkedin, Baidu Tieba, Skype, Snapchat, Viber, Pinterest, dan secara berkala menyajikan data dan tren yang anda butuhkan untuk memahami internet, media sosial, mobile, dan perilaku e- commerce di tiap tahunnya. Biasanya, Hootuite menerbitkan data dan tren tentang internet dan media sosial pada akhir bulan pertama setiap tahunnya. Seperti pada tahun ini, tahun 2019. Hootsuite mengeluarkan data tren tentang internet dan media sosial pada akhir Januari Tren Internet dan Media sosial 2019 di Dunia menurut HootsuiteBerikut rangkuman/resume dari data tren internet dan media sosial tahun 2019 di duniaTotal Populasi jumlah penduduk 7,676 milyarPengguna Mobile Unik 5,112 milyarPengguna Internet 4,388 milyarPengguna Media Sosial Aktif 3,484 milyarPengguna Media Sosial Mobile 3,256 milyarData Tren Internet dan Media sosial 2019 di Indonesia menurut HootsuiteRangkuman/resume data tren internet dan media sosial tahun 2019 di IndonesiaTotal Populasi jumlah penduduk 268,2 juta naik 1% atau sekitar 3 juta populasi dari tahun 2018Pengguna Mobile Unik 355,5 juta turun 19% atau sekitar 83 juta dari tahun 2018Pengguna Internet 150 juta naik 13% atau sekitar 17 dari tahun 2018Pengguna Media Sosial Aktif 150 juta naik 15% atau sekitar 20 dari tahun 2018Pengguna Media Sosial Mobile 130 juta naik 8,3% atau sekitar 10 dari tahun 2018Waktu mengakses mediaDalam mengakses media, pengguna di Indonesia menghabiskan waktu yang bervariasi, berikut penjabarannyaRata-rata setiap hari waktu menggunakan internet melalui perangkat apa pun 8 jam, 36 setiap hari waktu menggunakan media sosial melalui perangkat apa pun 3 jam, 26 setiap hari tv melihat waktu broadcast, streaming dan video tentang permintaan 2 jam, 52 setiap waktu menghabiskan mendapatkan musik 1 jam, 22 media sosial yang paling aktifPersentase pengguna internet yang menggunakan setiap platform [berbasis survei] adalah sebagai berikutYoutube 88%Whatsapp 83%Facebook 81%Instagram 80%Selengkapnya silahkan download link berikutSumber Statistik Digital dan Pengguna Internet di Dunia tahun 2019 Kuartal Kedua Q2.Hasil Survei Penetrasi dan Perilaku Pengguna Internet Indonesia Tahun 2018 terbaru oleh APJII – Asosiasi Penyedia Jasa Internet Indonesia.Belajar Internet Marketiing untuk We are Social Indonesian Digital Report 2020Pengguna Internet di Indonesia 2021
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